Brady's committee spent the most on radio advertising in the quarter, with 29.7% of this total ($3,867) going to Wkrv-wpmb in Vandalia. Table 1 below shows the distribution of how Brady's committee spent its money in the fourth quarter.
Table 1: Fourth-quarter spending by purpose
Purpose
Amount
Percent of total spending
Radio advertising
$13,012
27.8%
Consulting
$12,750
27.3%
Digital ads
$5,586
12%
Promotional items
$4,620
9.9%
Promotional items for event
$1,823
3.9%
Printing
$1,789
3.8%
Polling
$1,250
2.7%
Pomotional items for event
$1,071
2.3%
Golf carts for golf outing
$900
1.9%
Fund raising entertainment
$777
1.7%
Website expenses
$563
1.2%
Signs for trap shoot
$471
1%
Fund raising (food)
$450
1%
Christmas cards
$399
0.9%
Signs for golf outing
$366
0.8%
Gasoline
$336
0.7%
Food for event
$213
0.5%
Newspaper advertising
$158
0.3%
Gift cards for event
$150
0.3%
Supplies
$39
< 0.1%
Office supplies
$14
< 0.1%
Table 2 below shows the top 25 largest single expenditures during the quarter.
Table 2: Largest expenses of the fourth quarter
Recipient
Date
Amount
Purpose
Brent Ellis
2018-10-01
$4,750
Consulting
Local Promo Products & Printing
2018-10-26
$4,620
Promotional items
Brent Ellis
2018-10-02
$4,000
Consulting
Wkrv-wpmb
2018-10-01
$3,243
Radio advertising
Wcrc-wcra
2018-10-16
$2,847
Radio advertising
Wjbd
2018-10-01
$2,385
Radio advertising
Brent Ellis
2018-10-25
$2,000
Consulting
Hancock & Prouty
2018-10-01
$2,000
Consulting
RP Lumber, Inc
2018-10-02
$1,823
Promotional items for event
Wgel
2018-10-01
$1,639
Radio advertising
Premier Broadcasting
2018-10-16
$1,624
Radio advertising
Hancock & Prouty
2018-11-05
$1,250
Polling
Minuteman Press
2018-10-02
$1,186
Printing
Pelican
2018-10-02
$1,071
Pomotional items for event
Little Egypt Golf Carts
2018-10-02
$900
Golf carts for golf outing
Edwardsville Gun Club
2018-10-06
$777
Fund raising entertainment
Facebook
2018-10-16
$750
Digital ads
Facebook
2018-10-29
$750
Digital ads
Facebook
2018-11-05
$750
Digital ads
Facebook
2018-11-06
$750
Digital ads
Wtrh
2018-10-01
$650
Radio advertising
Wkrv-wpmb
2018-10-16
$624
Radio advertising
Minuteman Press
2018-10-01
$602
Printing
NationBuilder
2018-11-13
$563
Website expenses
Google
2018-11-01
$500
Digital ads